By: Moiz Damani & Hiba Moeen
Every big idea seems small until thought out loudly and supported by enthusiasm. This was the case with The One Rupee Project Which started it's journey from a mere pencil and a paper.
The founder of the project, Sarosh Waiz doodled out of his right brain endeavours to make a characteristic Re. One coin, that later turned out to be a bright idea; yes, The One Rupee Project.
It was recently launched at T2F on March 24 where responsible citizens pitched in ideas and pledged to take it forward.
So what exactly is TORP (The One Rupee Project)? It's quite unlike an orthodox NGO or an organisation working towards the betterment of society. Having said that, it's like a tree with more than one branch giving shade to different segments of our country where those benefitting from the project will include children who cannot afford education, people who want to start their businesses but don't have sufficient funds. For example, getting someone a rickshaw to become self sufficient, however, unlike money used for children's education, that used for small business start ups would be treated as a loan so that people would feel responsible towards how it's spent and feel accountable till they return it. Hence, it's like the principles of Grameen Bank where people, especially women acted more responsibly and returned the loan once the business got profitable, eventually beggary got minimised. Such a project as TORP is expected to not only make education receivers and business ideas more self sufficient but also help establish or rather enhance self respect. The concept is to donate a rupee a day, thus, contributing Rs. 365 per person for the year which means that the lump sum can be paid as Rs. 365.
Djuice has been the first corporate supporter and an active participant so far that has vowed to donate a Rupee from March 23 to April 3 every time a customer buys a Djuice card. Each rupee collected would accumulate in TORP fund. If you are a Djuice customer, it might be your chance to be one of the first contributors to make the project even bigger than what it seems now. As the motto goes: 'For the People, by the People'. Help make it huge! :)